Vibe magazine analysis

Vibe magazine has been running since 1993 it was launched by Quincy Jones. Vibes target audience is young urban followers of hip-hop music and culture. Vibe is known  for having various different urban music artists on its front cover. Some of whom are Lil Wayne ,50cent ,Snoop dogg , Janet Jackson and many others.
Vibe makes an effort to have models of all different ethnicities feature throughout its magazine. Also many famous artist that have clothing lines have their make of clothing appear in vibe magazine as a way of promotion.

The masthead of the magazine is placed on top of the picture of the artist T.I. The reason i feel this is done is so that you know what magazine you are looking at and also it will attract you to look at the artist on the front of the magazine. The masthead is in bold and is also in a bright red colour this is so that it stands out and people recognise it . Red is also a colour that is known to be used for urban music magazines.
The picture of the artist is placed right in the middle and all of the cover lines go around the picture . So that it shows that the picture has main priority. There is a clear colour code on the front cover which is black white and red. The picture even fits in with this colour code by only being in black and white. This also makes the magazine look more professional and thought out . The space of the magazine is used wisely . There is not that many cover lines on the magazine but the ones that are on there are useful , tell the reader a little bit about what to expect inside the magazine and tell us why the person who is on the cover is on the cover.

The picture is clearly the main attraction of the front over. Not only is it a well reconisable artist but the bright red heart that is placed on Kayne West gives the readers something to look at this would be an eye focus for the audience  The font for the masthead is bold and black . The way that it is arranged on the page is in a unusual way so that the magazine stands out to another magazine that would have the masthead in a normal simple way. Also behind the picture of the artist it has a bold , capitalised V . This is clearly the logo for the magazine vibe. The contents of the magazine is split up into two sections features and fashion. This way it is easy for readers to find exactly what they are looking for within the magazine. The colour scheme for this page is black and grey.

The colour theme of the double page spread is a clear blue , grey and red. The women on the magazine has a clear spot on the second half of the double page spread. Also there are pictures of her running across the first top third of the double page spread. The magazine has used the rule of thirds and all of its writing is kept in thirds. There is also writing that is pointed out to the other writing by being in bold being bigger and in a different colour this is so that the audience take notice to this part of the double page spread.